Category Archives: RESOURCES

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Marketing Today: Your Voice on Instagram and the Web | February 8th, 2025


Marketing Today: Your Voice on Instagram and the Web

This online event is designed to help you best present your photography on Instagram and your website. It all starts with your unique point of view; finding it, defining it and only then, putting it out there for your clients to see.

Photographer / Director Art Streiber and Editor / Agent Beth Huerta will share practical strategies, insights and expertise from their own marketing process to guide you in elevating the public face of your photography.

WHEN: Saturday, February 8th, 2025 | 10 AM
WHERE: Online | Zoom link provided after registration
COST: APA Members: $10, Non-Members: $20, Students: $10

RSVP HERE

About Beth Huerta

In her current position as Senior Agent/Editor at the award-winning agency Candace Gelman & Associates, Beth has been fortunate to work with, advise and represent renowned artists such as Sandro, Marcus Smith, Olivia Bee, Kennedi Carter and The Voorhes, amongst others. She also works as a freelance editor for photographers including Art Streiber and Tracy + David. Prior to CG&A, Beth worked as a consultant/assistant for a bevy of internationally acclaimed advertising and editorial photographers including Howard Schatz and Theo Westenberger. Beth is a frequent workshop presenter and contributing writer for the American Photographic Artists Association. She is an adjunct instructor for the Photography program at Drexel University and has taught at The University of the Arts and Columbia College Chicago. Beth serves on the advisory board for FreshLens Chicago and is a Mentor for NYC Salt, a program that creates opportunities in visual arts for under-served New York City youth.

About Art Streiber

Art Streiber is a Los Angeles-based freelance photographer specializing in portrait, reportage, entertainment, and advertising photography.

Streiber’s magazine portraits have been published on the covers of Vanity Fair, TIME, Entertainment Weekly, Wired, The New York Times Magazine and Variety.

Streiber has photographed movie posters and key art for motion picture studios, television networks and streaming services including NBC, CBS, ABC, FOX, ESPN, CNN, Netflix, Apple, Amazon, Peacock, Hulu, Universal, Warner Bros, Paramount and Focus Features.

Since 2005 his imagery has been selected to appear in American Photography and the Communication Arts Photography Annual and in 2019, Streiber was the inaugural recipient of The Stieglitz Award from the Los Angeles Center for Photography, for his continued excellence and commitment to the photographic community of Los Angeles.

Streiber’s fine art prints are represented by The Photo Gallery in Halmsted, Sweden, and upon request with The Fahey Klein Gallery in Los Angeles.



A Holiday Gift Guide for Photographers

It’s time again for gifting and we here at APA San Diego have some great ideas for you! Our Chapter has been fortunate enough to align with some truly great sponsors over the years and we’d like to give thanks by featuring some products and services that every photographer would appreciate. To clarify, these are honest endorsements from our board and members and have not been solicited for inclusion.

Give the gift of Print!
Chrome Digital has been a print lab staple in San Diego since 2011 and we can’t speak more highly of their professional and friendly print services. If you have a project that needs something special, they have the touch and any artist or photographer would be happy to receive a gift of print services.

Get those rolls processed!
Speaking of tangible prints, did you know that Nelson Photo and Video has stepped up their film processing game here in town? With multiple ways to get those film rolls processed and printed, there’s little Nelson doesn’t offer for the analog photographer in your life (maybe that’s you!). They also stock an extraordinary array of films in multiple formats (along with the most cutting edge digital gear, too). Who says film is dead? Not us.

Rent something new!
George’s Camera has been a long-time supporter of APA and has served as the go-to camera shop in San Diego for many of us. Their rental department is one of the most comprehensive in town and can help set you up for success. From cameras, lenses, grip, lighting and more, George’s has what you need. Want to learn something new? They offer a variety of classes throughout the year ranging from beginner to advanced.

Pack up your gear for travel!
If you follow our annual photo competition Untitled, you’ll know that ThinkTank has been a faithful sponsor for many years. We couldn’t be happier because their stylish gear is well designed, modern, and extremely durable. It’s safe to say that they have a bag, backpack or luggage system for every photographer’s needs. We’ve heard nothing but great reviews from the many photographers lucky enough to win a ThinkTank prize from us. Currently they are running a holiday sale with 15% off through December 31st, 2023, so hurry in!

man holding an illuminated LED tube light in a dark room.

Shine some new light on it!
Lumecube just keeps bringing out products we can’t get enough of. From their tiny, waterproof Cube lights to their newest RGB Tube kits, we are constantly impressed. The range of sizes and the amount of accessories will accommodate just about any of your LED lighting needs. Competitive pricing and the “I didn’t even know I needed that” design and features will have you hooked.

Expand your art collection and library!
Our members and friends have been busy with so many beautiful, meaningful, and inspiring personal projects and many of these have been published into book form. Shop some of our favorites titles and limited edition prints:
Roadside Meditations, by Rob Hammer
Proximity, by Todd Glaser
Push, by J. Grant Brittain
Nitashia Johnson
Cara Romero
Oriana Poindexter
Samantha Schwann
Sonora, by Scott B. Davis
And Here We Are: Stories from The Sixth Extinction, Bil Zelman

Get inspired!
An annual museum pass is always a great gift to yourself or someone special. Consider supporting any of our great art and cultural museums locally. We have partnered with MOPA in the past and they are now part of the San Deigo Museum of Art collection which means you get two great museums with your membership.

Invest in yourself!
Lastly, if you are looking to give the gift of community, inspiration, and education, look no further than APA. With your membership you give a gift to yourself; a gift of support, camaraderie, learning, advocacy, and most of all, you give back to the photo community you so dearly love. Please consider supporting APA by upgrading, renewing, or joining. We sincerely appreciate your membership.

APA San Diego would like to thank all of our members, sponsors, and supporters for a wonderful 2023. We wish you all a safe and Happy Holiday and a fulfilling New Year!